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Pitti Bimbo – 18. – 20. January 2018

Pitti Bimbo – 18. – 20. January 2018

Cinema will be the theme for Pitti Bimbo – taking place in Florence, Italy from January 18-21.1.2018. And the Fortezza da Basso will be devised, for this edition, as a sort of film festival where each venue represents a specific genre.

The leading key international fair dedicated to children’s fashion and lifestyle is waiting with projects dedicated to new market segments, special participation’s and a focus on emerging talents.

There will be a total of 540 brands / collections and out of that number 315 foreign brands (55% of the total).
And 128 new brands and reentries. Exciting fair ahead I would say!

Pitti Bimbo will be devided in 10 Sections: Pitti Bimbo, Sport Generation, #Activelab, SuperStreet, EcoEthic, Apartment, KidzFIZZ, The Nest, Fancy Room, Fashion at Work. Truly something for everyone. From luxury to casual, from street wear to organic basics.

Are you ready? Will I see you there?
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Pitti Bimbo – 18. – 20. January 2018

Pitti Bimbo – 18. – 20. January 2018

Here are just some of the highlights that will wait for us in January:

* NEW – #ACTIVELAB @ Cavaniglia Studio
This brand new experimental section connecting the sport and street universe debuts at Pitti Bimbo. #Activelab is the new research laboratory with the same DNA as Kidzfizz, but with a street and sport influence and imprint. Find it inside the Cavaniglia Pavilion

 

* “The Golden Age”: Monnalisa will celebrate 50 years with a stunning event!
For the first time ever the Fortezza da Basso will be illuminated by night. On the top floor of the Central Pavilion, Thursday 18th of January from 19.30 on wards, there will be catwalk shows, music and cocktails.

 

* Simonetta presents “How many balloons does it take to make a dream fly?”, a special installation at the Limonaia di Villa Vittoria, on Thursday 18th of January.

 

* Roberto Cavalli Junior will adorn a customized space at the Fortezza da Basso in jaguar spot and prints.

 

* On the Lower Level of the Main Pavilion, The Extraordinary Library will provide a space for a selection of 100 illustrated books from international publishers. Dedicated to entertainment in all its forms: the story of cinema and theater, the magic of ballet and opera, the wonder of the acrobatic and circus arts.

 

* Apartment is the space devoted to contemporary luxury. On Friday January 19th, a special catwalk show at the Sala della Ronda will give greater visibility to some of the brands.

 

* KidzFIZZ brings together the most creative collections by brands that experiment with shapes, materials and presentation. KidzFIZZ is the fair’s concept lab and on Friday January 19th, a selection of KidzFIZZ brands will be part of a special fashion show in the Sala della Ronda.

 

* The Nest is there too. Of course! An exclusive selection of small and “up-and-coming” independent brands selected in collaboration with Little Pop Up. Very much looking forward to discovering some new brands there.

 

* Pirouette will select two brands for the 1 2 watch awards. Judging the new talents in The Nest and KidzFizz sections who stand out for their creativity, attention to details and design. The winners will be selected and announced on Thursday 18th January.

 

* Oh and myself, yes I will also play a little extra role for this season. I will be writing a special web diary for the Pitti Immagine website, with all the most interesting news from the show.

Here is a full list of exhibitors.

 

Pitti Bimbo 86
FORTEZZA DA BASSO
Viale Filippo Strozzi 1 – Florence

The event is open:
18 – 20 January 2018
every day 9.00 am – 6.00 pm
last day 9.00 am – 4.00 pm

See you around in January!
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Impressions from Pitti Bimbo June 2017 – day two

pitti bimbo kokori

Day two started with a brunch. Set in a beautiful private garden and held by Roberto Cavalli. The collection was presented throughout the garden and it really looked very special. I went with my good friend Dimitra from Little Pop Up because we wanted to discuss and brainstorm a few ideas for future projects as well.

Kids fashion, good food and interesting conversation – what could be a better start of the day?

Here are some impressions from the Roberto Cavalli brunch:

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 pitti bimbo roberto cavalli

pitti bimbo roberto cavalli

pitti bimbo roberto cavalli

pitti bimbo roberto cavalli

 

We went straight back to the fair from the brunch. It was already around 11.30h and together with Dimitra we decided to check out the Kids Fizz area.

And who did we meet there first thing? Berlin brand Noe & Zoe.

pitti bimbo noe zoe

pitti bimbo noe zoe

pitti bimbo noe zoe
And they will dress our kids very colorful next year as well!

 

pitti bimbo paade mode

pitti bimbo paade mode
Next stop was Paade Mode. Once the lifestyle look book will be out for this collection I will share more. Here are two of my favorite dresses, but as usual – it is too difficult to decide because everything is so lovely.

 

pitti bimbo puella petite

pitti bimbo puella petite
Puella Petite and lots of plumeti {did I ever mention how much I love that fabric}. Best summer dresses!

 

pitti bimbo kokori

pitti bimbo kokori

pitti bimbo kokori
Then I had a very nice and long conversation with Kirsi from Sand in your shorts plus another meeting. Exciting things will happen in the near future. I will keep you posted!

It was 16h already and I absolutely wanted to go back to The Nest and see some more new and small brands {my favorites}.

Especially Kokori I wanted to see live – and it was as beautiful as I expected. Gorgeous garments with lots of great details in the best colors.

 
pitti bimbo unsigned

pitti bimbo unsigned
NEW brand Unsigned was a great pleasure too. Cutest clothes and very nice fabrics.

 
pitti bimbo plume

pitti bimbo plume

pitti bimbo plume

pitti bimbo plume
Another NEW brand is PLUME. Earthy tones, crochet and a great boho style. I love!

See DAY ONE here.

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Impressions from Pitti Bimbo June 2017 – day one

dolce & gabbana kids
Today, one week ago, Pitti Bimbo opened the doors. I arrived on Wednesday afternoon and had a little time to walk through Florence. It was very hot {quick a difference when flying in from Sweden} and beautiful. If you have never been to Florence, please put it on your travel list. It is a must.
The evening I spent on a terrace overlooking Florence with good food and great company. The perfect start.

The next morning I made my way to the fair, walking through the little streets and going through the list of people, brands and shows I want to visit in my head. Work mode!

This years theme for the fair was Boom, Pitti Blooms. Inspired by the energy and beauty of flowers that blossom like new creative ideas.

You could see flower installation and goodies everywhere. Very pretty and so good for the mood. All staff was dressed in cool clothes and shoes especially designed for the fair. {have a look}

Today I will share my first day in pictures and take you a bit with me. What I saw, who I met and so on.
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pitti bimbo catwalk
pitti bimbo catwalk
At 11h the first catwalk show was held – Children’s Fashion from Spain with the theme Route 66. Brands participating were: Amaya, Barcarola, Boboli, Desigual, Mayoral & Tuc Tuc.
The show ended with a big firework of confetti. Loved it!

 

dolce & gabbana kids
dolce & gabbana kids
dolce & gabbana kids
After the show I went to see the special installation by Dolce & Gabbana. It was the brands debut at Pitti Bimbo and they created a market filled with all kinds of flowers and colors.

The theme for their Spring/Summer collection for 2018 is: Style in blossom {perfect match with Pitti’s theme}. The best part was the presence of the famous #DGCloni – the cartoon shapes of Domenico & Stefano!

 

 

pitti bimbo catwalk
pitti bimbo catwalk
After a nice lunch I went to the next show at 14h. Two brands showed here: Fun & Fun and She.ver

 

And then, nearly 15h already {time is truly running fast} I finally made it to The Nest:

pitti bimbo the nest
pitti bimbo the nest
Poupée presented a very inspiring new collection. Designed around a duck including a magical video and lots of must-have pieces for boys&girls.

 

pitti bimbo the nest
pitti bimbo the nest
Monkind from Berlin stay true to their style. Beautiful organic basics. And for next summer there will also be swimwear and some pieces in a lovely muslin fabric. Watch out!

 

pitti bimbo the nest
NEW BRAND: Kiboro from NYC. Great sustainable Kids Kimono style rompers and sets from a husband and wife duo that merge their roots from Chile and Hawaii into one brand. Very interesting and inspiring.

 

pitti bimbo the nest
pitti bimbo the nest
Sommer & Kinder presented their very first summer collection. Light cotton knits in lovely colors. I especially adore the cute hats!

 

pepe kids sandals
Then I rushed over to The Apartment and found these cute sandals from PePe.

 

pitti bimbo velveteen
pitti bimbo velveteen
pitti bimbo velveteen
Next stop was Velveteen and saying hello to lovely Laura, the designer. We had a nice talk about the collection, motherhood, entrepreneurship and other things.

We are all having the same ups and downs {no big surprise but sometimes good to know too}. I love Velveteen and Laura’s designs. Romantic, full of details and great materials and next summer will be fruity!

 

pittibimbo naturino
pittibimbo naturino
And my last meeting was Naturino. I finally met Erika who is doing their PR and with whom I e mail for years and we never met. Until now. So nice. And I can tell you – Naturino gets better and better. Same famous high quality of course, but more and more fashionable and interesting. Especially in summer I love shoes that have some fun details.

 

After that I ran over to the book signing of Achim Lippoth.

And I met many blogger friends like Katie from Pirouette, Kirsi from Sand in your shorts, Linda from Smudgetikka and the girls from Milan Magazine.

 

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Pitti Bimbo – 22 – 24. June 2017

pitti bimbo

Today in one month Pitti Bimbo will open it’s doors again. I had such a good time and show in January that I am very much looking forward to this edition. Of course I am always curious to see the new collections, run into friends and catch up with people from the industry, another lovely part is: Florence. Florence in June!

I cannot wait and really hope to see some of you at Pitti Bimbo next month.

Let’s have a look what will await us at the Fortezza da Basso and where you will see me for sure. One thing I really enjoyed at Pitti is that instead of one big hall you have several smaller {and not so small} buildings that are dedicated to different themes.
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velveteen
The Apartment is my favorite hall. As the name suggests you will find apartments. Each of them belongs to a designer who decorated it according to their collection and style. It is super inspiring and has a very ’boutique’ kinda feeling. Find brands like The Small Gatsby, Velveteen {image above}, Raspberry Plum and more here.

 

Kokori Kids
THE NEST is back. Putting the spotlight on small independent brands from around the world.
An exclusive selection of small independent brands, selected in collaboration with the Berlin-based concept lab Little Pop Up, will be presented. As you know me, I am very happy to see this and happy to see that Pitti Bimbo supports small and new brands. Find Kokori {image above}, Cherry Papaya, Mimi & Lula, Poupee Kids, Sommer + Kinder and many more on the Lower Level of the Main Pavilion.

 

lucky boy sunday
Also located on the Lower Level of the Main Pavilion, is the FANCY ROOM section. Another spot for smaller brands but with a focus on accessories, interior and toys. Perfect for concept stores and with brands such as Noodoll, Forivor, LuckyBoySunday {image above} and many more…

 

 

More halls: Sport Generation for everything from the sporty and active wear field. One part of the Main Pavilion is dedicated to sustainable fashion and called Ecoethic. Junior and Teen clothing at Superstreet – as the name suggests you can find lots of street wear style brands here. Find all info about the different sections here.

 

Make sure to have a look at the Events Calendar and plan your trip. Pitti Bimbo is famous for its shows and special events and it would be a shame if you miss them…

See you next month in Florence!

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Pitti Bimbo A/W 2017 {highlights part two}

kalinka kids

After the catwalk edition and the first part of my personal highlights – here are my last bits from Pitti Bimbo.

On the first day I managed to walk 10km {I had a look on my phone yesterday evening}. I was exhausted at the end of the day. Positively exhausted – full of nice things I saw, lovely people I chatted too, good food I had and walking around a fortress to see the best of kids fashion is really very charming!

Let’s see what our kids will be wearing for A/W 2017:

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mini melissa

Rainy days forever with these cuties from Mini Melissa!

 

pepe-baby-shoes

O H  M Y  G O D! Indeed! Cutest baby shoes ever – from Pepe!

 

raspberry plumraspberry plumraspberry plum

Raspberry Plum – an absolute highlight and a feast for the eyes.

 

velveteen

Chunky cardis are always a good idea. Paired with a delicate dress and we are a team. Velveteen!

 

The Nest

New at Pitti Bimbo was a creative space called The Nest. Curated by my friend & mama bird Dimitra from Little Pop Up. A nest full of upcoming small brands {soon spreading their wings}. Very much my kind of area. And it was good to see some friends gathered here. Here are a few impressions:

cherry papaya

Cherry Papaya designed a very cool tribal inspired collection. Strongest collection since they started in my opinion.

garbo&friendsgarbo&friends

It was so good to see Susan from Garbo&friends again. Loving all their new products!

kalinka kidskalinka kids

Kalinka Kids and their yummy knits.

 

mara.mea

mara mea designed little backpacks. Kids can match with the lovely diaper bags now!

 

monkindmonkind

MONKIND from Berlin. It was so lovely to finally meet. Next to the adorable small pieces the brand designed a few for women and now offers bedding too.

 

poupee kidspoupee kidspoupee kids

Poupee Kids from Greece – very poetic and whimsical!

 

robe of feathersrobe of feathers

Robe of Feathers – such a pleasure to finally meet Nele the lady behind the brand. The next A/W 2017 is as adorable as usual with lots of pompoms!

 

 

 

All images: Paul & Paula

 

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