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As much as I enjoy online shopping I love to get as much information as possible.
How is the fitting? Is it a real bright red? How soft is the wool? And so on…

Specially when you put your hands on a new brand you just don’t know and that is where I really value “personal” online boutiques. You get that little extra information, you will find pictures of the outfit on a kid and some inspiration on how to wear it for free… :)

Alex and Alexa had a very cool idea and launched the first ever virtual kids fashion week last week.

Winter ‘11 looks from the world’s most prestigious little labels like Junior Gaultier, Dior, Stella McCartney, TommyHilfiger and Rykiel Enfant. Luxury labels are made to be worn and seeing the pieces on the kids, on the move and as an outfit is just so much better than just a picture!

See all the videos here and my special love goes to Rykiel Enfant! Stripe-Tastic!