Peggy Juche

Welcome to Paul & Paula!

It all started with the Paul & Paula blog.

Launched in May 2010 with the aim to share my energy and enthusiasm for kids fashion and design next to the mainstream market.

Discovering small brands with a story, a deep passion about their work and high quality products is something that makes me happy. And I wanted to share that happiness.

A lot has happened since that day in 2010. The market grew, a lot more brands, both fashion & lifestyle, saw the light of day. I worked with many brands, shops, agencies, photographers… went to fairs, events and created my own pop-up shops, conferences and trend areas.

And I am still in awe with the kids world.

Paul & Paula was the best thing I ever started, I can be excited as a little child when I discover a wonderful new brand or a beautifully made product. I love to get to know the people behind the scenes, hear their stories and how much passion they put into their brands.
Supporting small businesses is the core of what I do!

After I received more and more requests to help with product selections, social media outreach, connections to retailers and agencies I decided to expand, use my network, knowledge and vast experience and help people, you, from the kids industry.

Connecting the kids world!


About me, the person behind Paul & Paula:
My name is Peggy, I have four children and a French husband. I was born and raised in Berlin, Germany but left my home city in 1999. Since then I have lived in Paris, Hamburg, London, Amsterdam, Sweden. Currently we are back in London and no intentions to move again. My kids grow up with 4 languages and we all love traveling.


I would love to hear from you – please get in touch.

You would like to work with me – please read this.

Or you would like to know more about me and my family – have a look at these posts.





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