Paŭlinka is a collection of high quality children’s clothing designed in California and handcrafted in Belarus at a small family studio. A mother & daughter duo creating beautiful garments even so they are separated by many miles.
Using carefully selected natural materials, Paŭlinka creates children’s clothing that captures the beautiful magic of childhood.
Eugenia moved to the US in 2011.
‘It was difficult time for me, everything was so different and I was missing my family and friends. Then we had our first baby girl. She was so beautiful, like a tiny gnome. I gave her all my attention, but still was trying to figure out my own place in new life. My mom was visiting us once a year and always bringing something special and handmade for her grand kids. And one day she asked me if I want to make some dresses for girls.’
And this was the birth of Paulinka:
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Excited by the idea Eugenia went to a local fabric store in Berkeley. And found a beautiful Japanese cotton gauze, a super soft fabric with a wonderful colour. This gauze is the basic fabric for all the collections right now because the duo never stopped using it since that time. One year later they opened their very own Paulinka store.
Her mom is a trained seamstress and worked for different ateliers specialized in custom women’s clothes. Later on she moved to a very tiny village where one could only buy groceries. Which meant that all clothes for the little ones were hand made.
‘I thought that it is something that every mom can do and was a little bit embarrassed that I don’t have fancy clothes from a store. I realized just now how lucky I was with all my pretty dresses, corduroy pinafores and tweed coats.’
Inspiration comes from many things like kids books, flowers, paintings and illustrations. Eugenia starts with one colour and one element of clothes. And then creates the collection piece by piece, by adding more colours and details.
‘I am trying to separate my personal preferences in clothes from our brand. I like the idea to give kids more colours and more joy, something pretty and soft, something that kids can wear from one season to another and feel comfortable.’
Paŭlinka
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