When I am on the Flora + Henri website I can always feel the passion and love the team behind the scenes must have for the children’s universe.

It is not only an excellent fashion address… when you see how they style and photograph their products you know how much love is in the air in those offices in Seattle

Started in 1998,  by owner/designer Jane Hedreen, with the first Flora and Henri boutique in downtown Seattle catering for newborns up to 12 years with pieces that would compliment a child’s natural beauty — pure, simple, and exquisite!

Since 2012 Flora and Henri has focused its retail energy exclusively online and launched a new website offering the entire ‘live and love’ experience in 2015.

Now you can find beautiful brands such as Wovenplay, Lucky Boy Sunday, a special collaboration of PePe shoes for Flora and Henri as well as their own line. Everything is selected with so much care that it combines and matches {it seems} with every little thing on the website…

“we aspire to offer a personal experience in the midst of the big-box retail era. through our virtual boutique and seattle showroom, flora and henri presents a sought-out collection of inspired finds to mark our lives with thoughtfulness and beauty”

And of course I know there are lots of mummies behind the screen reading this blog. You will be delighted to know that Flora and Henri do have an excellent Flora Femme section with lovely items just for us… clothes, accessories {I am in love with the necklaces} and much more… make sure to have a look!

One of the finest boutique around!

PS: That baby blouse set is already waiting for our baby {girl} due in September. I cannot wait …